At the National Tourism Promotion Ministerial Meeting held by the Government on the 19th (chaired by Prime Minister Fumio Kishida), the Ministry of the Environment announced a policy to develop projects to enhance the attractiveness of the 35 national parks nationwide by 2031, such as attracting visitors. designated accommodation facilities. We will promptly conduct in-depth briefings and surveys (dialogues), first in areas of great interest to local governments and private enterprises. We will also listen to the opinions of academic experts and consider expansion plans, nationwide cooperation, and support measures for private enterprises to play a major role.
In order to promote high-value-added accommodation tourism in national parks, the Ministry of the Environment is implementing an "advanced model project" to enhance the attractiveness of accommodation experiences through private sector efforts in four parks: Towada-Hachimantai, Chubu Mountain Range, Daisen-Oki, and Yanbaru. For example, in Towada-Hachimantai National Park, after formulating the basic concept, we selected the Yasumiya-Kyuhira area (Towada City, Aomori Prefecture, Kosaka Town, Akita Prefecture) as one of the use centers to focus on and considered it as the main use center. plan. The plan is to decide on the locations and requirements for inviting accommodation businesses such as luxury hotels in fiscal 2025, solicit applications, and make a decision by the end of fiscal 2026.
The knowledge gained through these advanced model projects will be used to expand nationwide. At the same meeting, Prime Minister Kishida set a target of 2031, the 100th anniversary of the establishment of the national park system, and said: “With the understanding of local communities and environmental conservation, we will realize a world-class national park system.” park'', leveraging the vitality of the private sector to enhance its appeal. He gave instructions to implement the project.
In addition, the meeting decided on an action plan to address the shortage of aviation fuel. In order to create high-value-added domestic tourism destinations in rural areas, we are accelerating the study of adding 3 more locations in addition to the 11 locations in the model area. In order to ensure secondary transportation for domestic tourists, it was confirmed that the Traffic Gap Resolution Headquarters of the Ministry of Land, Infrastructure, Transport and Tourism will act as a control tower in coordination with local governments to eliminate traffic gaps and ensure convenience.
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